Image watermark/ signature

Most people who post their images and photos online e can only hope that no one else is waiting to copy their work and pass them off as their own. If you are a photographer who loves the art, are good at it and want to share your art with multimillion online image seekers you might to create some kind of trademark symbol or an actual signature. There are a couple of simple steps that you can take like deciding on the symbol that will be your mark. If its going to be your signature, scan the best version of your signature. A useful tip for doing this is to save the resulting image as a high resolution file, preferably a 600di image saved as a jpeg or as a tiff file. Taking a photo of the signature will help to achieve the better-resolution file type.

With you signature, mark or logo done you should open the file in DTP software program like Photoshop. Photoshop will enable you to enhance the signature by cropping straightening and leveling out the watermark symbol.

There have been ongoing discussions about the effectiveness of watermarks on documents and images. Some people believe that creating a watermark is an exercise in futility since any Google search engine user can remove watermark images with little effort. Then there is the overuse and confusion of the effectiveness of Photoshop to set up security features. Maybe the whole idea of watermarks should be less of a security feature but a feature used for branding and marketing purposes. Not everyone who clicks on an image does so out of malice, most folks do not know the allegations of using someone’s images without their permission. Credit isn’t always a matter of the money you can make with each click but it has a lot more to do with the talent and the artistry of the photographer.

Here are a few tips about watermarking your images

  • Consider watermarks as tools to brand yourself
  • Make sure that the watermark you create ties in with the images and makes people see a little bit more of you in your work
  • Keep the sign or watermark simple to engage people and focus their attention on your overall work and not be distracted by a busy, complicated watermark. If the watermark is your signature, dispense with the flourishes.
  • You don’t want your watermark to take all the available space; this can be annoying as well as distracting. Simple is better.
  • For companies, watermarking needs to add value.
  • From a marketing point of view, everyone who puts their images online without marking them in someway runs the risk of having them op up elsewhere in places that are completely removed from what they were meant to convey and what they were created for.

Putting a watermark on an image is easy if you know what you are doing and have the right desktop publishing tools. Right now the most popular tools are Photoshop and Lightroom.

If this still seems like someone is trying to make rocket science sound like making a frirecracker then you might have to consider retaining the services of a professional company with extensive experience.

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